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Following more than a decade working her way up the ranks within the business.

"Together, we’re disrupting the exclusivity of luxe beauty.”

"She cares deeply about our team, clients, business, and industry."

Big investment in AI.

Creative agency and media agency of record.

"These promotions and hires are set to make such a huge difference to Team Banter for 2025."

A key foundation client.

Unveiled at a 2025 upfront.

Across core brands Knorr, Hellmann’s, Continental and Carte D’Or.

Publishing and broadcasting.

As well as Sydney (Feb 25) and Melbourne (Feb 27).

Continuing Come Down For Air and Off Season.

"She’s the driving force behind many of the epic plans we’re cooking up for 2025."

Out: Duncan Campbell, Pete Whitehead, Fayad Tohme.

Illai Matangi, Isaac’s Awesome Adventures and the Gerrard family.