AdNews Newsletter
"It would be crazy to go through an acquisition and then throw away everything that's got us to this...
Tender closes May 2.
Who cares about your rebrand? "Only those who can feel its true value and impact."
”While it's great business, it can be quite hard to sell."
Inflation is largely under control across the globe, but geopolitical tensions are causing uncertainty.
"As a client there’s nothing more powerful or exciting than an agency coming to you with a proactive...
"Not entirely surprising given the challenges the NZ media sector has faced."
What keeps BankWest, Kitchen Warehouse, Pentanet and University of Western Australia CMOs up at night?
No principal media buying, proprietary trading tools and acquisition plans.
Enigma and It's Friday.
An outcome expected by June.
“As basic functions become automated this decreases the need for basic repetitive work and a larger...
With guaranteed outcomes, which essentially "de-risks influencer marketing".
Worth $20 million.
A shortlist of eight agencies, now down to three.