AdNews Newsletter
Federal government rejects IMAA's proposal for an indie consortium.
AdNews rounds up the fortnight's pitch news.
Without a pitch.
"The overall message of the advertisement was that you shouldn’t 'miss a second' of racing."
The current panel includes BMF, Clemenger BBDO, dentsu's Cox Inall Ridgeway, The Monkeys and more.
Mediabrands held the account for 16 years in Australia, it was quietly transferred from UM to Initiative.
The account is currently up for pitch.
Mutinex on accountability.
"To comply with the law, yes, we need to stop the sharing of mainstream media news."
Fewer roles and more applications.
The broadcaster didn't respond to questions on whether or not the departure was part of a redundancy...
"Clients want 20% better not 20% less - so the super tools as our co-pilots will bring that."
Using play and data to make the more annoying and repetitive tasks fun.
This marks the end of dentsu's long-standing relationship.
Sales lead Matt Coote.