AdNews Newsletter
The 2024 juries at The Cannes Lions International Festival of Creativity.
Farewell Facebook and Twitter.
Customers are holding brands accountable to deliver on the promises they communicate.
Expanding the code.
"It’s a common saying throughout the industry, but the people make it what it is."
Repositioning the brand.
Northern Territory immersion trip, plus Female Leaders of Tomorrow program.
Wanted to move from the big networks to an agile and growing independent.
"I’m keen to help clients benefit from early access to new and innovative advertising products.”
Key to growth is the adoption of artificial intelligence.
"Our first-party purchase and loyalty data ensures campaigns reach the right people at the right time...
AI Marketing Maturity, developed by Acceleration, part of GroupM Nexus.
Feedback invited.
As its agency partner across media, data and marketing effectiveness.
Possible mandatory guardrails for AI.