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My media career started as a cosmic accident.

With particular focus on remote and regional areas that will benefit the most from this new connectivity...

Tasked with introducing the auto brand to the Australian market.

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Previously at CHE Proximity, DDB, BMF and the former JWT.

Previously worked at AKQA, Digitas and Dentsu.

Showcasing some of the brand's most iconic Footlong subs.

"We are calling on the government to act now to ensure radio is not left behind."

Complaints made to ACCC and Ad Standards over domestic gas use claims.

Embark will retain its own brand in market but assume a co-branded position.

"This ad format offers brands the opportunity to create an authentic, two-way dialogue with audiences,...

“... absolutely ridiculous that we demean a great war hero.”

"We had agencies reporting pitch lists of up to 45 agencies."

Shown in targeted, large format, OOH media across the Adelaide CBD.

$1.5 million committed across four pillars in 2024.