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The total value of the Australian advertising market hit $18 billion in 2019.
Pitches already in play are continuing but the pipeline for future work is uncertain in a coronavirus...
He is the former vice president of commercial and business development at ViacomCBS.
"We are taking all measures we can to minimise redundancies."
The move is to "fortify our financial stability in light of current market uncertainty”.
Kantar: " ... additional budget in these times will be hard to negotiate."
" ... we will emerge from this period a stronger and more competitive company."
The small to medium sized agencies have been impacted by the rapidly evolving COVID-19 crisis.
The measures will ensure that the "company survives ... "
"This creates challenges for advertisers, who basically cannot avoid coronavirus-related content."
“We are in an unprecedented situation and the normal rules no longer apply."
"Media costs typically slow down when demand dwindles."
"It’s reasonable to think the jobs of about 900,000 are already under threat."
CMO Lisa Ronson says Coles aims to "sustainably feed all Australians at this difficult time.”
The average audience of the top ten news websites in Australia has grown by more than half.