Campaigns

Domain shows how Australians are reimagining where they want to live

The campaign came to life in collaboration with Re, M&C Saatchi, and Brilliant Films.

Global Women asks for the 'Motherhood Penalty' to be dropped

The campaign, created by Saatchi & Saatchi NZ, highlights that mothers earn 12.5% less than fathers of the same age and education over the course of their career.

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Athena shows why its the 'Perfect Match' for home loan customers via The Royals

The campaign consists of three TV spots and charts the journey of a contestant trying to choose between Athena and Beep Bank – a traditional mortgage lender.

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NRMA Insurance releases next iteration of 'Every Home Is Worth Protecting'

The campaign, created by The Monkeys, sees the return of Sammy and a new ally Ruby working together to protect Arlo the koala's home.

3 1

Foodland launches mighty South Australian campaign via KWP!

The new campaign showcases the next generation of Foodland family members from 38 families including South Australian icons like San Remo, Kytons Bakery and Paris Creek Farms.

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Sportsbet brings back Elite Average Games with Gary Flynn

Developed by Sportsbet's in-house team, in collaboration with production partner Palomina, the latest campaign features six new sporting events and locations.

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QUT celebrates women in STEM via BCM

The campaign highlights unconscious personal biases with messages such as ‘Picture a scientist. Did you picture a man?’.

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Compare the Market returns with Meerkat Mondays

It's the brand's first major creative work in 12 months.

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Momentum Energy gives Victorians reasons to get happy

“We didn’t want to just tell people to be happy, we wanted the ads themselves to make people feel good.”

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AFG launches brand refresh from The Works

The agency was appointed to develop the refreshed brand architecture, messaging and accompanying B2B campaign following a competitive pitch.

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Moccona embraces ‘me-time’ in brand platform developed by Edge

Integrated campaign launches across TV, online video, digital, social, outdoor and PR.

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Priceline Pharmacy celebrates every day being a Festival of You via Whippet

The little things mums do every day go largely unnoticed.

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Instagram unveils street art installations for Mardi Gras

Instagram has partnered with LGBTQ+ creators including musicians Troye Sivan and Cub Sport, Olympian Michelle Heyman, Indigenous drag performer Felicia Foxx, trans model AJ Clementine, comedian Jeff van de Zandt, and more.

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BWM dentsu transforms O Week into Zero Week for Charles Sturt

The rebrand is part of a national program to stop sexual harassment and assaults.

3 1

Sanofi launches DTC vitamin brand Livvit via Edge and Mutiny

Wellness just got personal.

1 4

Rexona Clinical and Clemenger BBDO Sydney bring 'Pitvertising' to the cricket

The concept saw the Rexona Clinical logo with its iconic tick featured on the underarms of cricket umpires’ uniforms during the 2020-21 BBL season.

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Go Transit partnership delivers important @kidshelpline messages

The partnership delivers a targeted school bus interior campaign.

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Nimble's Millennial Ash and pet rabbit Rodney

Cyclone Creative Agency and Monster & Bear.

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