AdNews Newsletter
More than three months after AdNews revealed UM had won the TA account, the tourism body has finally...
Snapchat is playing its card close to its chest. It won’t let us report on its local market audience and...
It seems as though Whybin\TBWA axed the 'Whybin' name from the agency brand in recent communications...
On Friday it was 60 years since commercial TV launched in Australia. That's quite an event to mark....
Dentsu Aegis Network is continuing its acquisition drive announcing it has bought Australian indie shop...
Google’s Brandcast message was clear. YouTube has consumers’ attention and brands want it. A ringing...
Innovation and punchy ads have turned declining beer sales into growth for CUB over the last year. The...
Samsung is overhauling its global positioning and advertising to bring more emotion to the brand. In...
Last night’s Effies awarded no prizes for long-term effectiveness. That's a sad indictment on marketing....
It's a good year to be The Monkeys. The agency was crowned the Australian Effective Agency of the Year...
Streams are not people, views are not viewers. The industry is working towards a daily digital audience...
In The Big Question, we pose a big picture topic and ask the industry to respond. This time, OMG CEO...
Aussie Home Loans is reviving its ‘We’ll save you’ slogan as part of a corporate repositioning campaign....
Here's a taster of what you'll find in the first monthly edition of AdNews. The digital duopoly and the...
Can Holden convince a tradie to swap their Toyota Hilux for a Colorado? Holden is rolling out a raft of...
