KFC is going back to basics to sell one of its basics the chicken burger and while the range may be revamped the soundtrack is straight out of the 80's.
The ad aims to remind consumers that while KFC's competitors are expending their chicken burger ranges the Kernel is still upping his game unveiling two new Burgers – The Zinger Stacker and The Kentucky.
With what can only be described as extreme burger close ups, the 30 second video showcases these two burgers in all their delicious glory.
The ads will run in both 30 and 15 second spots across FTA, Pay TV and Online with the campaign also being supported with outdoor, digital and social media.
Creative credits:
Clients - Valerie Kubizniak, Annabel Fribence, Adam Draper
National Head of Strategy – Mark Sareff
Creative Director - Shaun Branagan
Copywriter - Blake Arthur
Art Director - Matt Ennis
Group Account Director – Sarah Faraday
Senior Account Manager – Corina Roat
Production - One20
Director - Kenn MacRae
DOP – Matt Stewart
Producer – Josh Jenkins
Agency Producer – Gabe Hammond
Post Production – Method Studios
Editor – Mark Bennet
Media - Mediacom
