Coca-Cola

Samsung’s latest Olympic spot closely mirrors the concept of Coca-Cola’s 2014 Super Bowl commercial.

Coca-Cola has enlisted Australian hurdler Michelle Jenneke to front its local Olympic marketing push, in...

Coca-Cola is eyeing off millennials, with the brand working with popular YouTube vloggers in the UK to...

Powerade has launched a multimillion-dollar campaign for the 2016 Olympic Games in Rio, fronted by...

In other news snippets today, the founder of France's JCDecaux has died; Scientology launches media...

Coca-Cola has upped the ante on its masterbrand platform, with new look, cohesive packaging for its...

Competitive video game tournaments are watched by hundreds of millions around the world, providing a...

In today's news bulletin: automated copywriting startup opens investment round; Rhodes Scholar joins...

Cadbury has rolled out a new global brand campaign for its Dairy Milk brand, with the ads featuring a...

Coke is sticking song lyrics on its cans and bottles in its Share a Coke and a song campaign.

A month ago, Coca-Cola made a global announcement revealing a brand overhaul. Two weeks later, global...

Our latest print edition takes you through a whole host of adland goodness – from editor Rosie Baker...

Diet Coke receives packaging makeover and TVCs in the US. The campaign goes against Coke's recently...

The brand was confident it could control it but Coca-Cola has already been targeted by trolls jumping on...

Coca-Cola’s APAC marketing director Lisa Winn explains how the ‘one brand’ strategy will play out in...