AdNews Newsletter
DDB is believed to be making cuts globally.
Heading to Cannes.
Havas study finds more me-ship than mateship.
“Our vision for iProspect is underpinned by our culture, it is the fuel that has accelerated our growth...
Creative agencies are using tech to generate, review and present ideas.
“First party data is the fuel that’s going to power exactly where we need marketing to go.”
Some of the features include screen time nudges, message limits and content controls.
Birdie, Hamburglar, Officer Big Mac and Grimace have made a comeback.
Chief strategy officer Simon Wassef is “bullish”.
“Australian businesses will be front of the queue for government procurement and contracts."
“Creativity is having a comeback.”
"I’d treat it like a new iPhone, a sneaker collab or a festival lineup. Hype first, details later."
A desire for authentic connections.
“These are difficult decisions and we certainly don’t take them lightly.”
This win marks the first for the newly merged agency.
