AdNews Newsletter
Asking the ChatGPT: "Do you have ethics?"
Enigma, Paramount, Are Media, ACM, Pedestrian, IAG, Cartology, Foxtel, UM, Wavemaker, Magnite.
By mutual agreement.
“Outperform” digital advertising and transformation markets.
All media planning and buying across digital and traditional channels.
Valuing a candidate’s skills over more superficial signals such as an impressive university or previous...
US forecasts show growth in 2023.
Twitter likely worth half what it was.
Nearly 100 people will join VMLY&R, accelerating investment in data and social media work.
Carat, IAS, Magnite, SCA, Pedestrian, TikTok, Mindshare, OMD, News Corp, Foxtel, WooliesX, Cartology.
Australian creatives on AI tools.
Another three years.
Attention and Effectiveness: To ESOV and Beyond Part II.
D_Coded 2023.
Hard to measure, prove and grow.