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Organic revenue fell 0.2% to $US2.18 billion.
A better than expected start to 2023.
A positive start to 2023.
Analysts say reasons for optimism are modest.
“To me advertising is the art of persuasion, so it’s primarily a psychological game."
First party data management, digital media and commerce.
Organic growth of 1.1%.
Being discarded by the industry because of age.
Strong contribution from Australia.
Results from Google Ads’ experiments.
Research via Bond University
Omnicom says staff must be in the office a minimum three days a week.
A constant barrage of "viral garbage".
Organic growth of 5.2% and full year targets on track.
But approaching 2023 with "guarded optimism".
