AdNews Newsletter
Written assurances of continuing financial support from its parent in Japan.
Ghost advertising in the shadows.
Netflix, HCF, Audible, Immutable. Canva, Frank Green, Mamamia.
“Significant opportunity ahead.”
Forward bookings down for April.
Down 6.6%.
Ogilvy has opened a new service to market health via influencers.
Net revenues up 4.8%, and 2% organically.
Scott McCaffery, Danni Wright, Paul Baker.
"It’s right, of course, that AI platforms pay publishers for the use of their material."
She’s set up her own consultancy mainly for indies.
Marketer sentiment has begun to improve.
Restructuring continues.
Snapchat+ subscribers triple.
Seven West, Atomic 212, Nine, Carsales, Wavemaker, Carat, iProspect, News.
