AdNews Newsletter
Expecting AI-generated content to coexist seamlessly with human-created content.
Get used to logging in.
Most brands these days already communicate in a conversational, third-person tone.
And hinder your brand’s long-term viability.
Creative agencies can sometimes struggle with a unified collective mentality.
As we enter this next era of advertising, I’m filled with excitement.
It isn’t a label. It’s an awareness of one’s state of being.
Writers are packing their dacks.
A newfound sense of pride in embracing my learning disability.
Physical things, tangible things, hold a special place in our hearts.
Bringing the holiday spirit right to homes.
My first Cannes Lions last month was all I imagined and then some.
A media and branding professional.
Finding the ones that matter.
Seek out agencies that possess the true essence of being full service.
But he certainly knows how to generate a headline.
Get On Up.
Partnerships are imperative.
Why aren't kids flocking to, or really wanting to, join agency life?
Over-qualified, too costly, too experienced.
In a rapidly evolving and changing media landscape.
When is it time to stick or twist?
The viability of third-party cookies and device-ID dependent targeting, has meant an increased momentum...
Happy Days.
Wonderful to look at the campaigns that won, and be filled with professional jealousy.
Prioritise a first-party data strategy.
Accepting the vast and chaotic growth in technology and being adaptive and agile.
