Anyone in the industry who’s ever dreamt of the glory of cycling their way to a yellow jersey should get in touch with UnLtd to join the Bowral Classic ride.
UnLtd is partnering with prestige cycling event The Bowral Classic to get a gang of cyclists from the media and advertising industry to compete in the endurance cycle ride, and raise money for youth charities at the same time.
A raft of industry figures took part in the first ever Bowral Classic last year, and this year there's a dedicated team who will compete in UnLtd yellow jerseys.
Team UnLtd will cover the costs of entry in return for fundraising efforts – but there's limited spots available. Each team member must raise a minimum $1000 in donations. The event is on 22 October - so there's plenty of time to train and raise donations.
Team members will also get access to exclusive pre-event training dates with fellow adland cyclists and special events at the Event Village on the day. It's another opportunity for the industry to to give back whilst pedaling forward.
All bookings made by the 20 May will also receive a free Bowral Classic cycling jersey in addition to the UnLtd yellow jersey.
UnLtd CEO Paul Fisher and head of marketing and partnerships Nina Nyman are signing up to take on the Bowral course.
Already confirmed to join them are Carat CEO Paul Brooks, Ten CEO Paul Anderson, AdRoll CEO Ben Sharp, SCA sales director Brian Gallagher , Radium1 chair and founder of UnLTd Kerry McCabe.
Bowral Classic is owned by AdNews publisher Yaffa Media. The event will see over 3,000 riders race around the stunning scenery and rolling hills of Southern Highlands.
There are three classic rides to accommodate for all fitness and skills levels – the Social Classic at 45km, the Challenge Classic at120km and the ultimate Maxi Classic at 160km. The event is sponsored by Macarthur BMW.
To book a place, email nina@unltd.org.au.
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