Seven to show Matildas qualifiers
The Seven Network will show the Matildas' Olympic qualifying games for the first time on free-to-air television after reaching an agreement with the Football Federation of Australia.
In a major boost to women's football, the first game between Australia and Japan will be shown on 7mate and streamed on Plus7 live on 29 February. Seven will then show the Matildas battle against Vietnam, Korea Republic, North Korea and China in the space of 10 days.
"Seven is proud to be bringing the next chapter of Matildas story to all Australians and we'll be doing that live on any screen,” Seven West Media CEO Tim Wormer says. “Australians have embraced the idea of viewing live sport through apps, as the massive audience during the Australian Open has shown.”
Last year, the Matildas made the quarter finals of the FIFA Women's World Cup and on the weekend Melbourne City became the first team to win every game in a W-League season with 4-1 victory over Sydney FC in the final.
Uber changes branding
Uber has changed its branding with a new icon which it says better reflects what the company is about.
From today, Uber's new look is focused around what it calls “The Bit”, the square in the centre of its logo, which it says will provide consistency as its portfolio grows beyond ride-sharing. It says when an consumer sees “The Bit” in the centre of a logo, you'll identify it as an Uber product.
Uber CEO and co-founder Travis Kalanick says, “The unique aspect of Uber is that we exist in the physical world. When you push a button on your phone, a car moves across the city and appears where you are. We exist in the place where bits and atoms come together. That is Uber. We are not just technology but technology that moves cities and their citizens.
So today, we’re excited to roll out a new look and feel that celebrates our technology, as well as the cities we serve."
Budweiser tackles drink driving in Super Bowl ad
Budweiser is using its 60 second spot during the Super Bowl to tackle the issue of drink driving.
However, the brand is not making a typical public service announcement.
The ad, by Anomaly in New York, features actress Helen Mirren, instead of the usual car crashes and screeching tyres.
In addition, Budweiser has partnered with Twitter for a branded emoji, and will donate US$1 - up to US$1 million - to safe ride programs every time the hashtag is used.
Sky News Real Estate now live across Australia
Australian News Channel (ANC), owner and operator of Sky News and REA group and parent company of realestate.com.au, have partnered to create Sky News Real Estate.
The live Saturday program is dedicated to those with an interest in the Australian real estate market and offers an insight into the property market’s tips and trends from industry specialists and anchor, Bridie Barry.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.