All aboard for Gruen?
Popular ABC show Gruen is making its much-anticipated return to TV 'soon'. In a note posted on Twitter, @GruenHQ said: “We're back soon. And we're still advertising on a budget”. The show, which explores ... and takes the piss out of advertising, is hosted by Will Anderson. It normally features ex-Leo Burnett Australia CEO Todd Sampson and ex-Network Ten executive-turned PwC chief creative officer Russel Howcroft. It remains to be seen if all three are back on-board. The show often topped the TV ratings and even beat out the almighty Bachelor from time to time.
Ad tech lures creative
Managing partner at international advertising agency network M&C Saatchi Australia, Chris Yong, has left the business after less than a year. According to Yong's LinkedIn profile he is now an enterprise account executive at Salesforce. Yong, who was MD at independent creative shop Archibald/Williams for just over two years before moving to M&C, joined the ad agency in November 2016. At M&C Yong led the IAG account and brand platform for the country’s largest insurer.
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