Home and Away leads first VPM ratings; Molly pulls in 1.5m overnight

Rachael Micallef
By Rachael Micallef | 15 February 2016
 

Part two of Channel Seven's Molly Meldrum biopic, Molly, has pulled in 1.5 million viewers on a big night of TV, but failed to overtake My Kitchen Rules, according to overnight OzTam figures.

The mini-series, starring Samuel Johnson, was the second most watched show of the night, and the second most watched show by demographic across the 16-39, 18-49 and 25-54 age brackets, in the five city metro area.

My Kitchen Rules, dominated the ratings with 1.7 million viewers, also topping all of the major demographics. The Seven Network show was heads and tails ahead of other reality series including I'm a Celebrity, which pulled in 706,000 viewers and Australia's Got Talent which had 688,000 viewers.

ABC's showing of Doc Martin was the third most watched show of the night, with 1.03 million viewers tuning in to the program.

Seven won the night on 38.4% audience share followed by Nine on 21.7%. ABC had 17.2% audience share, while Ten had 15.6% audience share and SBS had 7.1%.

The overnight metrics also follow the release of OzTam's first video player measurement (VPM) report.

The report captures minute-by-minute data of content played over internet on-demand connected devices.

So far, ABC, Seven Network, Nine Network, Network Ten, SBS and Foxtel are participating in the report.

For the seven days from 8 February to 14 February, Home and Away was the top program, with its Thursday episode pulling in a VPM rating of 54,000. A VPM rating is measured by total minutes played divided by content length.

Seven's My Kitchen Rules was the next top watched program with a VPM rating of 52,000, while Here Come The Habibs was the seventh most watched with a VPM rating of 45,000.

Part one of Molly was the 10th most streamed show with a VPM rating of 34,000.

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