Viewers flocked to Ten's The Bachelorette last night to watch Sam Frost turf out 'Owl Guy,' with the show topping the non-news programs, but everyone's favourite advertising show, ABC's Gruen, followed just behind.
The Bachelorette picked up 992,000 viewers last night, according to overnight OzTam figures, making it the fifth most watched show of the evening and the top non-news program.
The program also delivered in social engagement, and was named as the number one program on Twitter, with a 62% share of Twitter TV impressions and a 43% share of the Twitter TV audience. The #BacheloretteAU hashtag trended at number one on Twitter in Australia last night and in every capital city.
Following close behind was ABC's Gruen, which picked up 917,000 viewers as the seventh most watched show of the night, beaten by news program A Current Affair.
Nine's The Block was the tenth most watched show of the evening, with 776,000 viewers, while Ten's The Project, which leads into the Bachelorette, picked up 679,000 viewers as the 13th most watched show of the night.
Seven's Caught on Dashcam picked up 648,000 viewers and was the 14th most watched show of the night.
Data © OzTAM Pty Limited 2014. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. Program performance and ranking information subject to change when not based on final program logs.
Network Nine won the night with 25.6% audience share followed by Seven on 24.8%. Ten was close behind with 23.7% audience share while ABC had 19.3% and SBS, 6.5%.
See the top five Bachelorette tweets below:
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