The City of Perth has appointed 303 MullenLowe Perth to its strategic marketing, media planning and creative services roster following a competitive tender process.
303 MullenLowe will work with the City of Perth to continue to capitalise on the city’s growth, reinforcing its position as the state’s flagship destination and attracting visitors from all over to experience its unique vibrancy.
“We’ve had a front row seat to the city’s rapid transformation over the past few years," 303 MullenLowe head of planning John Linton says.
"We’re thrilled to bring together the brains and creative fire-power of 303 MullenLowe, Mediahub and MullenLowe Profero to help tackle the City’s challenges with the right blend of persuasion and precision.”
The first campaign led by the agency is in development and will be launched mid-November.
“We’ve hit the ground running with the first campaign for City of Perth but the team has already come up with great creative solutions in creative and media," 303 MullenLowe Perth joint managing director René Migliore says.
The account win follows recent news that the Perth agency would be opening up MullenLowe Profero to build a new digital offer in the city.
MullenLowe Profero is headed up by Michael Corry who joined the agency earlier in the year as head of digital strategy.
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