Tennis champion Novak Djokovic has partnered with Jacob’s Creek for a content series about what made the Tennis star into who he is today.
The ‘Made By Films’, created by Jacob's Creek, show Djokovic revealing never before told stories about his life. Shot in documentary style on location in his home town of Belgrade, Serbia, the ‘Made By Films’ celebrate the people, places and passions that have made Djokovic the tennis champion he is today.
Directed by emerging US film-maker Keith ‘Keef’ Ehrlich, the series takes viewers back to the beginning of Novak’s journey from wartorn Serbia, to the dedication of his first coach, Jelena Gencic, and his pivotal grand slam wins at the Australian Open and Wimbledon.
The ‘Made By Films’ are the next evolution of the extremely successful Jacob’s Creek ‘Open Film Series’ starring tennis legend Andre Agassi.
The partnership with Djokovic is part of the Jacob’s Creek global tennis sponsorship platform, which includes the Australian Open, Wimbledon and the China Open.
The 'Made By Films' series is an element of the new Jacob’s Creek ‘Made By’ global campaign, which launched in November 2014.
The film series will be launched globally on January 13, 2015.
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