As part of its "Like Brands. Only Cheaper" campaign, Aldi brings us a family fighting over their favourite pasta sauce.
But Nan isn't a fan of either. Nans never are.
The campaign, by BMF, is part of Aldi's long running "Like Brands. Only Cheaper" campaign which was launched in 2014.
BMF MD Steve McArdle said: "We're delighted to unleash another set of Aldi 'Like Brands' ads on a fully suspecting public. They promise to put even bigger smiles on people's faces as well as a few dollars back in their pockets."
Credits:
Executive Creative Director: Cam Blackley
Creative Director: Cam Blackley / Alex Booker
Art Director: Dantie Van Der Merwe
Copywriter: David Fraser
Planning: Ali Tilling
Managing Director: Steve McArdle
Group Account Director: Jonny Bucknall
Account Director: Aisling Salmaggi
Account Manager: Hayley Basham
Agency Producer: Jenny Lee-Archer
Director: Jeff Low
Producer: Alex Hay
Production Company: Rabbit Content
Post production: Method & White Chocolate
Music & Sound: Rumble
DoP: Pete Eastgate
Client Contact: Sam Viney