Greenpeace slams Coca-Cola in its new campaign that sees dead seagulls dropping from the sky.
The ad starts out looking like a summer-time Coke ad with people at the beach drink the beverage until dead birds start falling at their feet. The confronting imagery aims to raise awareness about the damage Coke bottles are doing to our sea birds.
Greenpeace's senior campaigner, Reece Turner said “Coca-Cola has relentlessly bullied politicians, spent hundreds of thousands of dollars silencing recycling advocates and taken the Northern Territory (NT) Government to court to crush the Territory’s community-supported scheme."