People are being asked to paint one finger for the month of October to raise awareness for children that suffer from violence.
Charity YGAP has launched a campaign urging people to paint one finger nail for the month of October to raise awareness for children that suffer from violence.
The ‘Polished Man’ campaign, a collaboration with Lacuna Agency and Nunn Media, hopes the painted nails will serve as a conversation starter.
Nunn Media and Lacuna are providing a significant pro-bono media campaign to give Polished Man a voice to help end child abuse and violence.
“Although people may forget the ads we run, I hope they will remember the feeling we give them, and that they can be part of the solution to ending violence against children,” YGAP head of campaigns Kylie Wallace said.
Nunn Media CEO Matthew Nunn said agency employees would also be taking part in the campaign.
“As an independent media agency with family values, we are proud to align with Polished Man. Having seen the efforts and results to date, we are excited to be a part of the 2018 campaign,” he added.
Although the campaign kicks off this week, nail painting starts on 1 October.