Is there craft in this beer ad?

29 July 2014
 

Creative Agency: SENSE

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It's beer o'clock in Melbourne with a thirst for a good old stormy brew.

It's beer o'clock at the Melbourne head quarters for agency Sense who are a little giddy (pissed) from a recent account win from craft beer brewery, the Barrow Boys.

The poster prints showcases the latest promo for the brand, running with the message “as crafty as it gets” as the beer makers release a new flavour called Stormy Lager ready for the beer-loving public to sample.

“This job often makes us thirsty, and come five-thirty on a Friday a bottle of Stormy Lager is exactly what we need!” says David Whiteside, Sense director.

The campaign will run online and point-of-sale.

Credits
Client: Barrow Boys
Agency: Sense

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