I Think Therefore I Amarok

17 February 2014
 

Advertiser: Volkswagen
Creative Agency: Hubink (NSW)

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Business or pleasure? Volkswagen showcases the Amarok.

Volkswagen kicks off the campaign I Think Therefore I Amarok with radio host Tim “Rosso” Ross speaking with Duncan McIntyre from Branding by Air, going Jackass style – although not quite as risky. 

Agencies Hubink and Mediacom have collaborated on a series of interviews with high profile clients that purchased the Amarok vehicle to discover what each owner uses their vehicle for: business or pleasure.


Credits

Creative Agency: Hubink
Creative Director: Dave Lunnie
Account Director / Agency Producer: Catherine Roberts
General Manager: Andrew Baker
Directors: Tov Belling, Leigh Richards
Production Companies: CVP, In The Thicket
Edit: Redfoot Films and In The Thicket
Stills Photography: Brian Carr
Media Agency: MediaCom
Volkswagen Commercial Vehicles Marketing Manager: Ben Wilks
Volkswagen Commercial Vehicles Product Manager: Nick Reid

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