In the latest campaign from TransLink there's no Opal man in sight, rather a man who wants to win you over with a bouquet of train tickets... crafty.
NSW Transport has Opal man. The Gold Coast has flowers man. He's here to romance you and make you fall in love with the Gold Coast. The campaign highlights that transport can get you to all the places on the Gold Coast that you love, for a cost that will have you head over heels too.
The campaign will run in outdoor, press, radio, POS, social, digital and is supported by experiential activations.
Credits:
Creative Agency: Engine
