Clarks has joined forces with two extraordinary kids who are showing the world how to dream big.
Footwear brand Clarks is encouraging kids to ‘Follow In Their Footsteps’ as they jump feet first into the new school year.
The Follow In Their Footsteps campaign aims to inspire kids to reach for the stars reminding them that they’re capable of achieving great things, even while still at school.
This year, Clarks has joined forces with two extraordinary kids who are showing the world how to dream big.
Jack Berne, age 11, launched A Fiver for a Farmer, raising $1.7 million for Australian farmers impacted by drought.
Molly Steer, age 11, launched the Straw No More campaign to encourage every school in Australia (and one day, the whole world) to stop using single-use plastic straws in their school tuckshops and canteens.
Giving feels good and Clarks is letting you give back, donate $5, $10 or $20 and Clarks will match it dollar for dollar.
The donations will be split across Jack’s cause ‘A Fiver For A Farmer’ and Molly’s nominated charity ‘Australian Wildlife Society’.
Internationally renowned Australian artist, Rhea Isaacs - also known as Young Earl Grey - has partnered with Clarks to create the campaign imagery that captures the achievements and ambitions held in the hearts the inspiring Clarks ambassadors.
Clarks celebrates the fearless spirit of kids, encourages them to dream big and have a specially designed range of Back To School shoes for adventures of all sizes.
The playground-ready range features durable styles that are light on kids’ feet, including maximum flexibility to add a little bounce to their step.
The campaign launches January 2.
