A curious Santa Claus who goes undercover.
Australia Post has taken on a new intern across its business who looks ever so familiar in a campaign via The Monkeys, part of Accenture Song.
In The Monkeys’ fifth year of Australia Post Christmas commercials, the campaign follows a curious Santa Claus as he goes undercover as an intern at Australia Post to work out how they go about delivering gifts at Christmas time.
Paired up with postie Alex, Nick discovers exactly how Australia Post does it, with no magic needed.
Australia Post EGM, retail, brand & marketing, Catriona Noble, said Australia Post is proud to deliver Australian’s their Christmas presents each year.
"But whilst Santa has reindeer and sleighs, we’re slightly more 2024 with our App, Parcel Lockers and electric powered fleet, and this campaign juxtaposes those two contrasting worlds in a really charming and fun way," she said.
The Monkeys chief creative officer, Ant Keogh, said Australia Post and Santa Claus go together like milk and cookies.
"They both work hard to deliver joy at Christmas time, and both have a penchant for the colour red. This year’s campaign celebrates them both in a way that’s fun and entertaining," said Keogh.
The new campaign, directed by Tony Rogers from Guilty has launched nationally across television, in-store, online, radio and social.
Credits:
Client: Australia Post
EGM, Retail, Brand & Marketing: Catriona Noble
Head of Marketing: Aimee Dixon
Senior Manager, Brand Marketing: Karen O’Connor
Senior Manager, Brand Marketing: Emily Howat
Marketing Graduate: Trey Braione
Creative Agency: The Monkeys, part of Accenture Song
Chief Executive Officer: Paul McMillan
Chief Creative Officer: Ant Keogh
Chief Strategy Officer: Michael Derepas
Strategy Director: Dave Collins
Senior Art Director: Ben Horewood
Senior Copywriter: Michelle Canning
Head of Design: Raph Tamkalis
Junior Designer: Noel Yeung
National Head of Production: Romanca Mundrea
Senior Producer: Eliza Malone
Chief Client Officer: Jaimee Kerr
Senior Account Director: Kim Thompson
Business Manager: Max Speer
Production Company: Guilty
Director: Tony Rogers
Producer: Rohan Timlock
Sound & Composition: Rumble Studios
Post Production: Tim Parrington & Jaime Scott
Media Agency: Wavemaker
