VCE and Schoolies may be done and dusted, but the question of what's next for school leavers lingers. FedUni's campaign is hoping to take some of the mystery out of those big life decisions.
FedUni wants students to keep it top of mind with its info day on 18 December and the ad features a girl who is taken by the hand by FedUni staff as a reinforcement of the tag line 'We've got your back'.
“Results time can be confusing for students," Phillip Crone, manager of marketing and communications at FedUni, said. "If they’re thinking of changing their preferences and not sure what to do, coming along to our Info Day is a great way to get practical advice on what their options are and an understanding of what’s out there.”
Cubed founding partner Mike Chuter said: “The key message is really that the support students get at FedUni can take them a long way. We feel it fits well with what the university stands for and its points of difference: great teaching and great support”.
The campaign will run until mid January and will appear across TVC, print, online.
