The leader in cleaning up party spills

25 June 2010
 

Advertiser: Viva

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Kimberly-Clark brand Viva has released a strategic campaign off the back of yesterday's (24 June) leadership change in the ALP.
The campaign, created by McCann Sydney, used print and online.
The ads feature the text, “The leader in cleaning up party spills” and an invitation to visit http://www.viva-cleaning.com.au, and were placed around political coverage.

Kimberly-Clark brand Viva has released a strategic campaign off the back of yesterday's (24 June) leadership change in the ALP.

The campaign, created by McCann Sydney, used print and online.

The ads feature the text, “The leader in cleaning up party spills” and an invitation to visit http://www.viva-cleaning.com.au, and were placed around political coverage.

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