Online property portal realestateVIEW.com.au has kicked off their "The Hottest Property on the Market" campaign.
realestateVIEW.com.au is using an interactive push through Twitter to attempt to engage the 24-plus demographic, who they believe utilise social media to communicate to each other about the property market. "The Hottest Propery on the Market" will also be supported by email marketing and Facebook advertising.
Fans will vote for their favourite property, with weekly Freedom Furniture vouchers as an incentive to participate in the drive.