Kmart US is encouraging consumers to ship their pants in a cheeky new spot that's centred around childish word-play.
The TVC features over excited customers shipping their pants, drawers, bed and nightie. While the ad is harmless to children, adults will find themselves giggling like school girls over this campaign.
Chief Creative Officer: Todd Tilford
Agency Producer: Chris Bing
Production Company: Bob Industries
Executive Producers: T.K. Knowles, John O'Grady, Chuck Ryant
Producer: Brian Etting
Director: Zach Math