Out here

21 July 2010
 

Advertiser: Queensland Department of Transport and Main Roads

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Creative director: Nick Ikonomou
Writer/art director: Greville Patterson
Production company: Zoom

The Queensland Department of Transport and Main Roads has unveiled a new awareness campaign aimed at encouraging motorcycle safety on the roads.

The 'Out here' campaign sits within the broader 'Here for life' road safety push by the department.

Developed by BCM, the campaign encompasses television, outdoor, bathroom/convenience posters and online executions, including a dedicated and updated website.

Click here to watch the TVC.

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