Transperth are using humorous advertising to address negative behaviour on Perth trains, in a campaign rolling out on June 11.
The “Nursery Rhyme” campaign, created by Cooch Creative, is built around nine tongue-in-cheek nursery rhymes, which are illustrated in the style of a traditional storybook.
The campaign will use print, outdoor, ambient and online.
Transperth are using humorous advertising to address negative behaviour on Perth trains, in a campaign rolling out on June 11.
The “Nursery Rhyme” campaign, created by Cooch Creative, is built around nine tongue-in-cheek nursery rhymes, which are illustrated in the style of a traditional storybook.
The campaign will use print, outdoor, ambient and online.
