Westfield celebrates giving (and buying) in its Christmas TV ad, telling the story of young Saint Nick, who gets his kicks from giving things to other people.
The ad airs for the first time on Monday (18 October) during the X factor to mark 60 days until Christmas.
John Batistich, Westfield marketing director, said: “Ultimately the joy of Christmas is in giving and we wanted to celebrate the thoughtfulness and emotion behind every act of giving this festive season. There’s a great sense of happiness when you give, whether it be purchasing the perfect gift for a friend or loved one, or simply giving your time to someone who needs it most. It’s that feeling that we wanted to capture with this year’s Christmas campaign – giving is happiness and it’s happiness to give.”
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.
Have something to say? Send us your comments using the form below or contact the writer at adnews@yaffa.com.au
