Media agency: PMG
Creative directors: Rolando Schirato and Daniel Abrahams
Vittoria coffee is launching a new print and television campaign with Al Pacino as the brand ambassador.
Four TVCs were filmed by Oscar-winning director Barry Levinson and feature Pacino talking about his relationship with coffee.
They will be aired on television in July in Australia. The print campaign was photographed by Brigitte Lacombe.
The campaign was developed in-house by Vittoria.
