Rachael Micallef

Latest News by Rachael Micallef

Male sex doll in ad ok, but hitting pals is a no go 9 years ago

Male sex doll in ad ok, but hitting pals is a no go

Mobile company Amaysim has been given the thumbs up for sex doll reference in its ad, but ASB votes no...

SCA drops to third in network audience for first time but buyers still on board 9 years ago

SCA drops to third in network audience for first time but buyers still on board

In a what is being called an “historic” first, SCA has dropped to third place in network audience share,...

Fiji Airways appoints Iris Sydney as creative agency 9 years ago

Fiji Airways appoints Iris Sydney as creative agency

Fiji Airways has expanded its relationship with Iris Sydney, naming it as its creative agency of record...

Campbell Arnott's appoints Clems, drops DDB 9 years ago

Campbell Arnott's appoints Clems, drops DDB

Clemenger has been named creative agency across the integrated Campbell Arnott's Australia , following a...

Drive heating up but SCA Sydney at half mast until Hamish and Andy start 9 years ago

Drive heating up but SCA Sydney at half mast until Hamish and Andy start

All eyes are on drive time, with SCA's Craig Bruce telling audiences not to judge its rejuvenated Hit...

Planners 'have lost sight' of their strategic role 9 years ago

Planners 'have lost sight' of their strategic role

As CommsCouncil launches its first IPA-based strategic planning course, Saatchi & Saatchi planning...

Bpay billboard gets ASB complaint 9 years ago

Bpay billboard gets ASB complaint

A billboard for Bpay has received a complaint to the ASB for depicting a pregnant woman in a wedding...

City of Sydney extends submissions for outdoor review 9 years ago

City of Sydney extends submissions for outdoor review

The City of Sydney has extended the submission period of its outdoor media review which looks to build...

Luxury brands need to act “luxury” on social 9 years ago

Luxury brands need to act “luxury” on social

Karl Lagerfeld's instagram-famous cat Choupette is proof that all luxury brands have a place on social,...

ARN hires first content director for iHeartRadio 9 years ago

ARN hires first content director for iHeartRadio

ARN has hired its first content director for the iHeartRadio platform, with Authentic Entertainment's...

Outdoor is more than reach and frequency 9 years ago

Outdoor is more than reach and frequency

Outdoor has moved with the times, and now advertisers need to do the same, by re-evaluating what the...

LED stadium screens to appeal to “dual-screening” fans 9 years ago

LED stadium screens to appeal to “dual-screening” fans

Australia's first 360-degree LED stadium screen has been designed to help sports entertainment get with...

Whybin tops Aussies in global Effies ranking 9 years ago

Whybin tops Aussies in global Effies ranking

Whybin/TBWA is the most effective Australian agency and The Monkeys the most effective independent...

Google created a 7-minute ad for Android - but wants you to skip it 9 years ago

Google created a 7-minute ad for Android - but wants you to skip it

Google uses reverse psychology to stop viewers skipping its latest pre-roll ad for Android, by asking...

Too risky: Captain Risky banned by ad watchdog 9 years ago

Too risky: Captain Risky banned by ad watchdog

A complaint against Captain Risky's dangerous lifestyle has been upheld by the ASB for depicting risky...