Paige Murphy

Latest News by Paige Murphy

Scooby-Doo celebrates his 50th birthday with Australia's largest dog cake 5 years ago

Scooby-Doo celebrates his 50th birthday with Australia's largest dog cake

MasterChef guest chef Anna Polyviou created the cake which weighed 120kg and was 150cm high.

Ipsos dispels market research’s reputation as advertising’s ‘creativity killer’ 5 years ago

Ipsos dispels market research’s reputation as advertising’s ‘creativity killer’

The global market research company just launched its Creative Excellence service line in Australia and...

Priceline 'Misterhood for the Sisterhood' campaign raises $1.3 million 5 years ago

Priceline 'Misterhood for the Sisterhood' campaign raises $1.3 million

Fronted by cricket legend Merv Hughes, it beat last year’s total.

Brands championing sustainability lead to success 5 years ago

Brands championing sustainability lead to success

Australian consumers are increasingly looking for leadership on sustainability.

RedEngine SCC wins Princess Cruises’ social media and content account 5 years ago

RedEngine SCC wins Princess Cruises’ social media and content account

The agency won the account following a competitive pitch up against incumbent MediaCom.

AdSparc partners with Indian programmatic DOOH start-up Lemma 5 years ago

AdSparc partners with Indian programmatic DOOH start-up Lemma

The partnership hopes to simplify DOOH audience buying in Australia and New Zealand.

RXP Group increases investment in human centered design 5 years ago

RXP Group increases investment in human centered design

The group is launching its Sydney HCD practice within The Works following successful launches in...

DDB’s Ben Welsh: 'One of my first creative directors lost his job for head butting the client' 5 years ago

DDB’s Ben Welsh: 'One of my first creative directors lost his job for head butting the client'

DDB Australia’s chief creative officer Ben Welsh reflects on 30 years in advertising - what’s changed,...

303 MullenLowe nabs BMF creative duo 5 years ago

303 MullenLowe nabs BMF creative duo

Chris Berents and Tom Johnson were behind award-winning ALDI campaigns including 'Dig in Doug’ and...

Brands are losing their narrative to 'short-termism' 5 years ago

Brands are losing their narrative to 'short-termism'

The digital world and trading culture are killing brand stories which drive long-term value.

Bench wins Tyro's programmatic media account 5 years ago

Bench wins Tyro's programmatic media account

Following its recent rebrand, Tyro is moving towards a data-driven, technology-based approach.

CX Lavender continues to find its "true north" 5 years ago

CX Lavender continues to find its "true north"

While many in adland strive to win awards, CX Lavender has continued to point its compass towards...

Snapchat partners with DoubleVerify to authenticate media quality 5 years ago

Snapchat partners with DoubleVerify to authenticate media quality

Brands can now authenticate the quality of Snapchat campaigns using DoubleVerify’s viewability and fraud...

Vegemite burns Marmite as mitey battle concludes 5 years ago

Vegemite burns Marmite as mitey battle concludes

Following Australia's win at the Ashes, the local spread has sent Marmite a gift in the mail.

Atomic 212 re-appointed to Greater Bank media account 5 years ago

Atomic 212 re-appointed to Greater Bank media account

The media agency previously held the account for three years until 2016.