AdNews Newsletter
World OOH Congress in Toronto.
But April was up 5.5%, ensuring a record for the first four months of 2022.
"Giving someone who has $5 the same investment opportunity as someone with $5 million.”
Forecasting a return to pre pandemic levels this year.
New business activity is "frenetic" and the pipeline is above the level at this time last year.
"Digital marketing expenditure remains robust."
Angela Smith: “Our two companies have been working together for many years with a shared purpose and...
Dispelling Hollywood stereotypes and championing greater diversity.
ARN, Google, Wavemaker, Nine, Snap, Yahoo, Adform, Criteo, The Trade Desk, Yahoo, Rakuten Advertising.
“Marketers don’t need more ad formats, they need more impact."
"Friends and colleagues have been sending me screenshots from completely unconnected sources."
Hutch: "It’s clear the M&C Saatchi AUNZ group is a network that delivers."
The “macroeconomic environment has deteriorated further and faster than anticipated”.
Increasing focus on profit improvements as advertisers evolve their approach.
No-one aged under 18 years on the cruises global campaign.