AdNews Newsletter
IAB has announced that current CEO Alice Manners will step down from the organisation in May.
Latest PwC and IAB research reveals online ad spend hit $5.3 billion in the past year, driven by general...
From pop-ups on porn hubs, flashing banner ads on illegal torrent domains and general spots and dots on...
One in three general display dollars are now being spent on mobile display advertising, according to the...
Nielsen has unveiled the findings from the pilot of its mobile measurement panel commissioned by the IAB.
The IAB has released its Annual Mobile Landscape Study and it has found that ad spend on mobile has...
Mobile and video continue to grow exponentially, and retail has its best quarter ever, according to the...
Ad tech companies have teamed up with the IAB to form an advisory council to tackle the issues facing...
Tablet and mobile measurement live in the first half of 2015, daily reporting from next year.
The IAB has full dance card this year. Unsurprisingly mobile, ad tech and viewability are high on the...
Viewability is important – but there is still confusion over what it really means.
A blog post released by search giant, Google, has revealed that 56.1% of all digital impressions are not...
Online ad spend is up 16%, as well as growth in classified advertising and mobile, but hold up, more...
IAB State of Video Industry report shows revenue growth, higher fill rates and stronger yields in online...
Moves made by US TV networks to boost streamed content via mobile devices to take on online video...