Zenith Sydney today announced the appointment of Laura Boatman as head of digital, charged with providing strategic leadership in product development and process.
Boatman moves from group digital and technology director at Vizeum.
“I’m really excited to be joining such an inspiring and passionate team at Zenith. I’m looking forward to driving the digital agenda and leading the Sydney team to push boundaries to produce best-in-market work for our clients,” says Boatman.
Boatman starts later this month and will report to Joshua Lee, national head of digital and data.
Lee: “I’m excited about the wealth of experience and knowledge Laura will bring to our digital offering, as our clients embark on another transformational year. I will also be working hand-in-hand with Laura and our other market digital leads to ensure we continue to promote a culture of performance and innovation across the entire digital spectrum.”
Jonny Cordony, general manager, Zenith Sydney: “We are thrilled to welcome Laura who is a true leader and experienced professional. With Laura at the helm, our digital capabilities in Sydney are in great hands.”
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