Young Guns: Enid Sung at whiteGREY

By AdNews | 9 August 2022
 
Supplied: Enid Sung

Our Young Gun profile takes a look at some of the young talent across the advertising, adtech, marketing and media sector in Australia. It aims to shed light on the varying roles, people and companies across the buzzing industry.

Enid Sung: Strategist at whiteGREY

Time in current role/time at the company:
4 baby months as a Strategist and a year before that as an account manager.

How long have you been in the industry?
3 years. I should be gifted leather this anniversary, I believe.

How did you get here? Was this always the plan?
The plan was to travel the world, eat good food and host Getaway. Apparently plans have other plans…
I’ve always been drawn to creative people, I sought out a team of weird and wonderful, upheld by inspiring leaders. I found myself home at whiteGREY.

Who is your right-hand person/who guides you day to day?
My partner keeps me honest.

My mentor keeps me keeping on.

Sorry, I picked two - they’re a hand each.

What’s the best thing about the industry you work in?
Witnessing (and being part of) the clashings and clangings of diverse people and perspectives, then seeing the creative aftermath of it all. Essentially, passionate people doing passionate things.

And the biggest challenge?
Not knowing if I’m right or wrong (or, really right or really wrong) is tricky. Valuing my own train of thought regardless - the trickiest.

Whose job have you set your sights on in the future?
I’m looking at you hosts of Getaway…

Or, if I’m looking through the lens of reality, I’ll hopefully be in some kind of leadership role, a Chief of Bad-Ass-ery, or something like that.

Where do you turn for inspiration?
The people around me. Everyone has their own story (in and out of the workplace), I’m so lucky that my team at whiteGREY are selfless in sharing all of it; the good, the bad, the ugly. I have my own human library, it’s the best.

Tell us one thing people at work don’t know about you?
I snore.

In five years' time I'll be…
Ballsy enough to have failed a few times, more confident than 5 years before. A good f****ng person. (if you need a more G-rated/professional response, please consider ‘Kinder, wiser and ballsy enough to have failed… a few times’)

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