Winning Magazine, a neo-luxury lifestyle publication, has returned after a three year hiatus.
The 160-page premium quarterly magazine, synonymous with modern luxury and design, is led by John Winning, CEO of Winning Group, and helmed by editor Katarina Kroslakova.
The return of Winning Magazine celebrates all aspects of inspired living and is the newest addition to Kroslakova’s Primary Ideas portfolio, joining a stable of publications including T Australia: The New York Times Style Magazine and Il Tridente, the custom publication for Maserati Australia & NZ.
The debut issue of the relaunch is themed Impact, calling to the socially conscious consumer that sees the value in experiences and craftsmanship that share an inextricable link to driving positive change. The issue is crafted to excite all the senses through the latest trends in design, food, society, technology and travel that are shaping the way we live, while informing the world that the next generation will inherit.
The relaunch issue is honoured with a special cover created by fashion identity and burgeoning artist, Sarah Ellen, and is accompanied by an inside feature on the moves she is making in the art and creative space, from her pivot into painting to the launch of Mod Form, a conscious furniture company she co-founded in 2020.
Other issue highlights include ‘The new social codes’, in which journalist Helen Hawkes explores the new rules of social interaction and the profound changes they are having on human connection, as well as Austin Butler adding Hollywood glamour as he opens up about playing Elvis Presley in Baz Luhrmann’s latest biopic, ‘Elvis’.
Kroslakova said: “Winning Magazine is a project very close to my heart, and one I’m so excited to be able to share. I see an incredible opportunity with Winning to deliver content that resonates with readers and nurture the expanding conscious consumerism we see happening in Australia.
“Consumers are caring more about the companies behind the label; the social, environmental and political impacts of their purchases – and to meet that demand, Winning will embrace a new kind of luxury - a neo-luxury associated with conscious consumerism and higher purpose.”
Winning said: “I am delighted to share Winning magazine’s return and for this relaunch issue to provide inspiration about who and what is impacting our lives and the moments we make for ourselves.
“As we rediscover the freedom to move around and connect with others, I hope this issue inspires you to take on new adventures and make your own positive impact, big or small.”
The Impact edition is available from 26 September 2022 from newsagents nationally, iSubscribe and at premium hotels and lounges. The magazine can be ordered online, either as a single copy or as a one-, two- or three-year subscription.
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