Simon Payten and John Epta.
Independent creative and tech agency Tonic The Agency (Tonic) has launched a refreshed brand identity to celebrates its 15-years of operation.
Complete with a new look and updated website, the agency is highlighting its focus on smarter, agile solutions and AI-driven cost savings.
Tonic co-founder and managing director John Epta said refreshing the look and solidifying the vision isn’t about reinventing, it’s about ensuring businesses recognise as what its always been.
"An agency that delivers intelligent, client-first solutions with commercial flexibility at its core," Epta said
"The majority of our team have worked at Tonic for five or more years, while our average client tenure is eight years. Both of these are more than double the industry average and it's a credit to the way we operate as a business.
“As we take the agency into its next phase our focus remains steadfast: providing innovative solutions that drive real results for our clients. We’re just planning on being a bit more public about it now.”
Tonic general manager Simon Payten said businesses are under more pressure than ever to achieve more with less.
"Our approach has always been about delivering impactful solutions that generate tangible results - whether through innovative creative campaigns that drive sales, software solutions that drive operational efficiencies or App builds that drive consumer engagement," Payten said.
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