Today the Brave appoints Cyndall McInerney

By AdNews | 20 September 2024
 
Cyndall McInerney

Creative agency Today the Brave has appointed Cyndall McInerney senior copywriter.

She joins from The Monkeys, part of Accenture Song, with a range of international awards from her time working in both Sydney and London.

“It’s so exciting to join an independent agency with such huge momentum behind it. Jade and Vince aren’t just incredible creatives, they’re also just good people,” McInerney said.

“I’m really looking forward to helping Today The Brave continue to grow and break things.”

Throughout her career, McInerney has worked with some of Australia’s and the globe's biggest clients including Ikea, Adidas, Telstra, P&O Cruises, ahm Health Insurance, Ovarian Cancer Action, McVitie’s and Mini Cheddars.

She’s also taken home a collection of some of the industry's most illustrious awards; including Effies, Spikes and AWARD AWARDs.

Today the Brave’s creative partner Jade Manning said she is excited about McInerney brining her quirkiness and strategic thinking to the team.

“She’s an absolute gem—there’s incredible depth and fire to her thinking, paired with empathy and kindness that’s rare to find,” she said.

“I can’t wait to see the magic she’s about to create.”

This appointment comes during a sustained growth phase for the agency, with Westmead Fertility Centre, Carnival Cruise Line, News Corp, HOYTS, the University of Sydney, TRUE NORTH and MECCA joining the agency's portfolio.

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