Social change agency Think HQ has been appointed agency of record for hybrid/EV battery innovator Infinitev.
Think HQ will deliver marketing and customer experience (CX) consulting, including setting up CX foundation tools and user research, and customer journey mapping and personas.
Think HQ has already started building the CX foundation for the next stage in Infinitev’s evolution.
“We are thrilled to collaborate with Infinitev in growing the impact of their circular economy," Think HQ head of digital Olivier Laude said.
"Their products and services are not only performant and affordable to vehicle owners, but they also offer a sustainable solution to the problems that come with battery management in a fast-growing hybrid and electric vehicle industry,”
Infinitev program manager Bart Moone, said Think HQ's alignment to Infinitev values was essential.
"But we also love having access to all marketing disciplines under one roof," Moone said.
"Our gained capability to tap into all marketing experts is critical for us to unlock the next growth in our business journey.”
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