The Bulletin: Marie Claire's editor, BBC hits milestone, Fairfax's new data role

By AdNews | 9 February 2015
 

Marie Claire gets new editor

Who editor, Nicky Briger has been named as Marie Claire's new editor, replacing Jackie Frank, who has been editor of the title for 19 years. Frank is taking on an expanded role as group publisher of Pacific Magazines, fashion and women's titles.

Fairfax's latest data role

Fairfax Media’s publishing arm has appointed Claire Gibson to the newly created role
of data commercialisation manager within the digital ad development team. In this position, Gibson will lead the next phase of development of advertising related data products.

BBC.com hits 100 million users

The BBC's international website, BBC.com, has reached more than 101 million unique browsers on its website and news app globally during the month of January. In Australia, January saw a year-on-year increase of 32% to 4.7 million unique browsers, with growth occurring across all of its verticals. It follows the launch of its Australian digital edition in October last year.

Vevo reaches record in Australian

Music and video platform Vevo has reached an Australian record of 100 million monthly streams, hitting 101.3 million streams in January, an increase of 67% on the prior year. The milestone coincides with the launch of Vevo's first radio format, Planet Vevo, broadcast across Southern Cross Austereo's (SCA) Today's Hit Network.

Sanders to Beyond Analysis

STW's data insights and analytics arm, Beyond Analysis, has a new CEO with Jeff Sanders replacing Neil Boulton in the role.

He said a key part of the decision to join the agency were the views of founders Paul Alexander and Will Beresford on the future of data-driven marketing.

“Beyond Analysis is in a very dynamic space,” Sanders said. “Therefore, there is a real opportunity to get data out of the back room of reflective research oriented reporting and become a catalyst for action that drives results, sitting at the big boys' table, making things happen.”

Neil Boulton will depart Beyond this month.

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