Taubmans has appointed independent creative agency Sunday Gravy following a competitive pitch.
Sharon Winton, head of marketing at Taubmans, said Sunday Gravy demonstrated a highly collaborative approach, impressive strategic insight and ambition for creative excellence.
"Their talented and passionate team has us excited about the impact we can achieve together in a category ripe for a fresh perspective," she said.
Sunday Gravy general manager Anna Camuglia said the agency is looking forward to creating work that painters can see themselves.
"No fluff, no gimmicks—just unexpected ideas with undeniable impact," she said.
“From the first conversation we uncovered our mutual intentions of seeking a deep partnership to drive significant brand outcomes."
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